iAM Services

“The only permanent thing is change.”
- Hippocrates

Are You Ready For The Next Big Change In The Business World?

The next biggest trend according to Patricia Aburdene, one of world’s leading forecasters, in her book Megatrends 2010 is conscious capitalism. Our philosophy and services align with this new trend of growing your business by following your unique purpose and being authentic. And yet, to be authentic and profitable requires innovation. See how our services can assist you to perform better in a dynamic environment. We cater to individuals who may be self-employed or employees. Please go through our list of services and call us for free consultation to discuss your particular needs.

The iAM Personal Branding and Social Media fees are designed to make these services accessible to all. Each planning module is available at affordable rates and can be delivered using recorded teleconferencing. Fees for our services are based upon specific needs of our clients.

Consultancy

We work with clients based on their unique mindset and needs. The following questions will give you an idea of the kind of solutions we provide:

  • Do you have an authentic personal brand?

Authentic Personal branding is a process of communicating your passions, purpose, skills, values, and philosophy, clearly and consistently to your potential clients so they know how you can solve their specific problems like no one else can. The iAM Personal Branding Services focus on building three aspects:

- Self-awareness: Connecting with your highest potential using a systematic approach and intuition in understanding your passions, talents, unique skills, and life experiences.

- Authentic differentiation: Clarifying how you will use your unique purpose and strengths in providing solutions to potential customers like no one else can.

-Effective Communication: Creating a plan using traditional and innovative channels to communicate your unique solutions to potential clients in clear and consistent ways. Understand basics of social media for effective communication of personal brand.

  • Are you using social media tools effectively?New!!! Social Media To Go! We can come and set up the social networks for you based on your business goals and target market. We specialize in personal and business branding using social networks. The integrated social media strategy and implementation packages are priced at $450 upwards. Call for a free consultation on how to use social media in your business to connect with your customers in authentic ways and increase your business.

Innovations in social media are providing effective ways for companies to connect with their customers in authentic ways. Yet, it is important to understand how these new tools can be integrated into your overall marketing strategy so you can create an online presence that is consistent with your company’s mission and allows you to reach your target market in an organic manner. Our expertise in marketing combines the use of new social media technologies to cater to your specific needs by providing marketing solutions that are cost-effective and innovative.

Some of the broad benefits of our workshops:

- A new mindset for using social media in ways that are organic, authentic, and enjoyable

- Become the expert in your field by listening to customers and latest developments in your field

- Connect with customers and build relationships in very authentic ways

- Build a strong brand presence

 

  •  Are you working in a high-stress environment?

    We provide breathing techniques and other strategies to create time and space within your day for mindful activities. We also work with organizations to provide mindfulness workshops for stress management and increased engagement at work.

  • Do you have a clear mission?

    Past research suggests that companies that are successful have a clear vision and mission statement. If your business lacks a clear mission statement, we can work with you to formulate your mission statement that clearly articulates the purpose and values that define your business and give it a unique positioning.

  • Are your employees inspired and motivated?

    One of the reasons for people’s lack of commitment and enthusiasm at work is a lack of understanding of their own value and contribution to the company’s over all mission. If people really understand how greatly they contribute and specific ways in which they contribute to the company at every level, they are likely to feel more enthusiastic about their work. In addition, research in management provides evidence that people are most inspired when their personal mission aligns with company mission. We use different qualitative and quantitative measures to assess the reasons for low motivation in the company and can offer customized solutions to enhance employee involvement and enthusiasm in the company. For example, we offer creative exercises to make people think about their personal mission and talents and how those can be channeled to make a meaningful contribution at work.

  • Need a new perspective?

    Sometimes we get entrenched in systems and thinking patterns that no longer work for us and yet it is hard to even decipher what those patterns are. The iAM approach provides a systematic way to explore the hidden assumptions limiting your potential and to create new possibilities.

  • As a mindful company, do you have a mindful marketing strategy?

    If you are an individual or organization with a mindful purpose, but do not have a marketing plan to realize your vision, we can assist in creating a marketing strategy and plan for your company that is consistent with your ideology.

  • iAM Audit: If you would like to align the company with the new trend in conscious business but do not know how to implement that at a practical level, we can examine your current business and marketing practices or specific aspects there of to assess how mindfulness and authenticity can be made an intrinsic aspect of all marketing interactions and the corporate culture

Website Design

In addition to personal branding and social media services, we are now providing website design and development, again with an emphasis on getting your authentic voice expressed at affordable prices. Learn more about the website designer and Drupal developer, Ron Martinez in the About Us page.

iAM Workshops

PUBLIC WORKSHOPS

We are offering workshops for building strong personal brands and social media strategy and implementation. Some of the workshops we offer:

  • Social Media Planning: A New MIndset
  • Twitter: Be The Expert & Connect
  • Facebook: Do You Know the Difference Between Pages, Groups, & Personal Profiles?
  • Parallel University: Marketing and Branding in ways you will not learn in a Business School. Check out the introductory workshop on JoyFul Marketing.

If you are interesting in attending or providing this to your employees, please email shalini@iam-bc.com to keep you informed of upcoming workshops.

THE iAM WOMAN IN BUSINESS

You can find more information about the monthly workshops for women with a purpose under iAM Events.

CORPORATE WORKSHOPS

Based on input provided by your company or our assessment using qualitative and quantitative measures we can understand the causes of disastisfaction at work and create an appropriate program. Some benefits of iAM workshops are:

-Introduce time-tested mindfulness techniques to reduce stress and increase well-being among employees

-Enhance enthusiasm, commitment and team-work among employees

-Bring clarity of company mission and integrate employees’ personal goals and talents with company mission

-Identify beliefs and assumptions that are limiting growth in your organization

-Stimulate creative solutions through engaging brainstorming techniques

FORMAT OF iAM WORKSHOPS

The iAM workshops comprise three modules. Each module has been carefully developed based on latest research in business, science, and spirituality. Each module has a theoretical and practical component. The theoretical component comprises the latest research relevant to your business and the practical component comprises exercises that allow the knowledge to be integrated in an experiential manner. Depending upon your company’s needs, we can adapt the modules to cater to your specific needs for one or a combination of the three modules. For example, if you feel that the biggest factor that needs to be addressed is stress then we can create a program focusing more on mindfulness techniques for stress reduction at work. Or you may feel that people are lacking motivation or inspiration in which case we can focus more on the module pertaining to authenticity, which deals with integrating people’s person mission and company mission. And if you feel that your company is not reaching the articulated goals we can start with mindful breathing and then from a place of stillness focus on exercises to uncover limiting beliefs and identify other perspectives to deal with the business challenges confronting your company.

Our workshops use dynamic multi-media presentations, individual exercises, and group work to create an entertaining, but introspective learning experience. Before recommending any particular format and length we like to understand our clients’ needs. However, here is a basic format to give you some idea of what is possible.

First Module: Mindfulness

 

Theoretical Component

  • Meaning of mindfulness in business and its importance
  • Spiritual wisdom from a scientific perspective
  • A scientific perspective on the nature of mind that causes stress and prevents us from reaching our creative potential
  • Case studies of mindfulness in business

Practical Component

  • Breathing techniques to relax the mind
  • Breathing techniques to relax the body
  • Mindful breathing for mindful response at work
  • Daily practice to incorporate mindfulness as a way of being
  • Other techniques using voice dialog and intuitive writing based on specific needs of the company

Second Module: Authenticity

Theoretical Component

  • Meaning of authenticity
  • Latest research on authentic leadership
  • Scientific perspectives on authentic being and communications
  • Case studies of authentic leadership

Practical Component

  • Exercise to clarify personal passions and mission
  • Meaning of company mission
  • Exercises to explore ways that each person in the company can contribute to the company mission bringing their personal mission and qualities to work

Third Module: Innovative Thinking

Theoretical Component

  • Meaning of innovative thinking
  • Scientific perspective on thoughts and perceptions
  • The link between inner beliefs and external outcomes
  • Case studies of innovative thinking that makes mindfulness more profitable in business

Practical Component

  • Exercise to identify limiting beliefs behind outcomes that you would like to change or challenges you are encountering at work
  • Exercise to replace limiting beliefs with new beliefs that allow you to look at the problem from multiple perspectives and find new solutions

Read some past participants’ comments here…

“Shalini has a unique edge with her Pioneering integration of cutting edge research on Spirituality and down-to-earth practical applications in the world of business.  She walks her talk. The Women in Business Circle Meeting creates a safe . supportive environment for women in ALL stages of development o learn from not only Shalini, but one another.  It is inspiring and empowering: it is well worth the monthly meetings and consequential connections with a vast network of delightful like-minded women.” Deb Waldron, Founder and Director of Affinity Center

“Thank you for a great night of dynamic idea sharing and story telling! Your facilitation was expert and enlightened!!” Karen Ribeiro, Director at ener-G-save and Founder of Inner Fortune Journaling

iAM College Workshops

Looking back on my recent experience, it’s even more apparent how relaxing the breathing techniques were.  After each exercise, my shoulders and back felt more comfortable, my mind clearing of daily stress, and my eyes naturally remaining closed. Jon, University of Utah

During my academic career as a marketing professor, two things that stood out for me are the high levels of stress and low levels of passion among college students. I started the Science of Breath seminars at the University of Utah to introduce breathing techniques to college students that can help deal with stress and bring more clarity.

“The seminar that was done at the University of Utah was a pretty exceptional experience for me.  It was an extraordinary event that took place on campus that was quite different than the normal hustle of everyday activity. Each one of the three types of breaths taught to us was aimed at teaching a different way to breath in order to create different responses in our bodies and minds. The seminar overall inspired me to involve different types of yoga into my everyday life, and more over to pay attention to my breathing.  I now know the importance of my breathing, and different exercises I can take the time to do to help control my mind and body.” Alex, University of Utah

With the added modules on authenticity and innovative thinking, the IAM workshops can be very useful to business students. Among other things, students will be exposed to the latest business trends and scientific findings on the nature of mind that they may not be introduced to in a traditional classroom setting. In addition, the techniques to enhance mindfulness and authenticity are valuable tools that they can use to discern and express their highest potential in creative and meaningful ways.

“Prior to this class, I had never concentrated on my breath or thought about how it affects my mind and body.  I must admit that I noticed a significant difference in the clarity of my mind during the time that I spent in this class learning how to breathe properly.  After we learned about the first breath, I felt much more relaxed and stress-free.  I felt like my mind was much clearer and that I had more energy.  I entered the class very tired and stressed about all of the things that I have going on between school and work.  When I left, I really couldn’t remember all the things I had going on and felt much more at peace with everything in my life.” Ian, University of Utah

Customized Research

Since we have access to research and information across different databases, we also offer our services in reasearch that can be customized to meet your specific business needs.

With respect to market research using quantitative and qualitative methods, we are currently only working on in-house research related to mindfulness, creativity, and authenticity in business. The findings will be available as reports that we will be sharing as and when each project is completed. If there is any research topic related to these areas that may be of interest to you please do not hesitate to contact us for further collaborations.